Why Time Magazine Launched a Dedicated Business Vertical

This week, Time Magazine launched a vertical dedicated entirely to business coverage, called Time Business, in a bid to drive subscription growth and flex its editorial independence under Marc Benioff’s ownership. The publisher reaches 100 million people across all platforms and generates $200 million in annual revenue, 40% of which comes from subscriptions, the company…
This week, Time Magazine launched a vertical dedicated entirely to business coverage, called Time Business, in a bid to drive subscription growth and flex its editorial independence under Marc Benioff’s ownership. The publisher reaches 100 million people across all platforms and generates $200 million in annual revenue, 40% of which comes from subscriptions, the company…