Why Disney Wants Consumers Celebrating Disney+ Day Every Year

Almost exactly two years ago, Disney took the wraps off streaming service Disney+ with an immense, nationwide marketing push celebrating the platform’s debut. Now, ahead of the streamer’s second anniversary, Disney+ is once again planning a global celebration–and this time, it’s hoping to make the birthday bash an annual event. The Nov 12 event, dubbed…
Almost exactly two years ago, Disney took the wraps off streaming service Disney+ with an immense, nationwide marketing push celebrating the platform’s debut. Now, ahead of the streamer’s second anniversary, Disney+ is once again planning a global celebration–and this time, it’s hoping to make the birthday bash an annual event. The Nov 12 event, dubbed…