What’s Next for Verizon Media After the $5 Billion Sale to Apollo?

Verizon Media faced advertisers at the IAB NewFronts only a day after its parent company Verizon said it will sell the business to Apollo Global Management for $5 billion. Guru Gowrappan, CEO of Verizon Media, appeared on the virtual stage, in Yahoo-branded garb, for less than 90 seconds and told potential clients “we’re as committed…
Verizon Media faced advertisers at the IAB NewFronts only a day after its parent company Verizon said it will sell the business to Apollo Global Management for $5 billion. Guru Gowrappan, CEO of Verizon Media, appeared on the virtual stage, in Yahoo-branded garb, for less than 90 seconds and told potential clients “we’re as committed…