Unilever Marketing Chiefs Call on Brands to Make a Difference ‘on the Frontline’

Trust in businesses is rising, and people expect brands to make a bigger effort to tackle societal and environmental issues after the pandemic, Unilever’s top marketers claimed during the Cannes Lions Live festival today. Conny Braams, chief digital and marketing officer at Unilever, and Aline Santos, chief brand officer and chief diversity and inclusion officer,…
Trust in businesses is rising, and people expect brands to make a bigger effort to tackle societal and environmental issues after the pandemic, Unilever’s top marketers claimed during the Cannes Lions Live festival today. Conny Braams, chief digital and marketing officer at Unilever, and Aline Santos, chief brand officer and chief diversity and inclusion officer,…