UK Telecom Brand O2 Is Staging a Show in Fortnite for People Who Miss Live Gigs

U.K. telecom provider O2 is the latest brand to break into Fortnite by creating an interactive music experience within the video game. Created by VCCP, the campaign marks the first time that The O2-an entertainment venue in London-will appear in a video game. It is also the first time that a U.K. music act, the…
U.K. telecom provider O2 is the latest brand to break into Fortnite by creating an interactive music experience within the video game. Created by VCCP, the campaign marks the first time that The O2-an entertainment venue in London-will appear in a video game. It is also the first time that a U.K. music act, the…