This Agency’s Anti-Vaccine Message Is a Public Health Plea in Disguise

On Sunday, North Carolina-based agency Boone Oakley offered an off-beat message to tailgating football fans at the 49ers vs. Panthers game in downtown Charlotte, N.C.: don’t get vaccinated. The agency posed as a fake business–Wilmore Funeral Home–to shock residents with a sobering reminder about the dangers of exposure. Since the campaign launched, the vaccination page…
On Sunday, North Carolina-based agency Boone Oakley offered an off-beat message to tailgating football fans at the 49ers vs. Panthers game in downtown Charlotte, N.C.: don’t get vaccinated. The agency posed as a fake business–Wilmore Funeral Home–to shock residents with a sobering reminder about the dangers of exposure. Since the campaign launched, the vaccination page…