River Island Celebrates Lockdown Freedom to Promote Spring/Summer Collection

British clothing retailer River Island is celebrating liberation and friendship in a campaign that anticipates the easing of Covid-19 lockdown restrictions and the carefree summer months on the horizon. The “Unleash Your Vibe” ad, the first work for the brand by creative agency St Luke’s, features four women dressed in the retailer’s spring-summer collection having…
British clothing retailer River Island is celebrating liberation and friendship in a campaign that anticipates the easing of Covid-19 lockdown restrictions and the carefree summer months on the horizon. The “Unleash Your Vibe” ad, the first work for the brand by creative agency St Luke’s, features four women dressed in the retailer’s spring-summer collection having…