Nike Street Cast Real Teens in Berlin to Tell the Stories Never Shown in German Media

Nike is helping young people in one of Berlin’s most misunderstood neighborhoods flip the narrative about their community. The brand has launched a digital mini-series about the young residents of Neuk?lln, a diverse district in Berlin that is undergoing gentrification–a trend evident with the new Nike Unite store that has recently opened there. Neuk?lln is…
Nike is helping young people in one of Berlin’s most misunderstood neighborhoods flip the narrative about their community. The brand has launched a digital mini-series about the young residents of Neuk?lln, a diverse district in Berlin that is undergoing gentrification–a trend evident with the new Nike Unite store that has recently opened there. Neuk?lln is…