NBCU’s Biggest Franchises Lend Their Star Power to Summer Olympics Promos

Simone Biles isn’t only the most decorated gymnast in history. Leading up to the Tokyo Olympics’ opening ceremony on Friday, the athlete has been serving as a heavy-hitting presence in much of NBCUniversal’s marketing material for the event. A slow-motion video of Biles’ gravity-defying gymnastic skills, filmed from 10 different camera angles, began running on…
Simone Biles isn’t only the most decorated gymnast in history. Leading up to the Tokyo Olympics’ opening ceremony on Friday, the athlete has been serving as a heavy-hitting presence in much of NBCUniversal’s marketing material for the event. A slow-motion video of Biles’ gravity-defying gymnastic skills, filmed from 10 different camera angles, began running on…