MediaLink Sold to United Talent Agency in $125 Million Deal

MediaLink, the media and marketing advisory firm, has been acquired by talent and entertainment company United Talent Agency (UTA) in a deal worth $125 million in cash with founder Michael Kassan remaining as chief executive. The company, founded in 2003, works with businesses to identify potential areas of growth around areas such as marketing transformation,…
MediaLink, the media and marketing advisory firm, has been acquired by talent and entertainment company United Talent Agency (UTA) in a deal worth $125 million in cash with founder Michael Kassan remaining as chief executive. The company, founded in 2003, works with businesses to identify potential areas of growth around areas such as marketing transformation,…