McDonald’s Sweet Christmas Ad Reminds Adults to Embrace Their Childlike Imagination

The magic of Christmas can fade as you get older, but McDonald’s wants to inject the season with more childhood wonder as it marks the fifth anniversary of its “#ReindeerReady” campaign. Created by Leo Burnett London, the brand’s ad tells the story of the lifelong bond between a girl and her imaginary friend. Matilda invents…
The magic of Christmas can fade as you get older, but McDonald’s wants to inject the season with more childhood wonder as it marks the fifth anniversary of its “#ReindeerReady” campaign. Created by Leo Burnett London, the brand’s ad tells the story of the lifelong bond between a girl and her imaginary friend. Matilda invents…