Jimmy Kimmel Lands Naming Rights to New LA Bowl College Football Bowl Game

Capital One, Allstate, Vrbo, San Diego County Credit Union and Tropical Smoothie Cafe are among the dozens of brands with naming rights to a college football game. Now an unlikely new addition has joined the lineup: Jimmy Kimmel. The late-night host has partnered with SoFi Stadium in a multi-year deal to be the naming rights…
Capital One, Allstate, Vrbo, San Diego County Credit Union and Tropical Smoothie Cafe are among the dozens of brands with naming rights to a college football game. Now an unlikely new addition has joined the lineup: Jimmy Kimmel. The late-night host has partnered with SoFi Stadium in a multi-year deal to be the naming rights…