GumGum Grows European Reach Through JustPremium Acquisition

“We could have gone and tried to go in and do it organically, but we understand, especially in Europe, that each country’s market is different and needs to be respected. And it’s not that easy; we need to understand what the needs are of each one of those markets,” outlined Phil Schraeder, chief executive of…
“We could have gone and tried to go in and do it organically, but we understand, especially in Europe, that each country’s market is different and needs to be respected. And it’s not that easy; we need to understand what the needs are of each one of those markets,” outlined Phil Schraeder, chief executive of…