Facebook Brings Shopping Tools to Groups, Along With Product Recommendations

Facebook said Friday that it is extending shopping tools to groups and beginning to test live shopping options for creators. Vice president of product management Yulie Kwon Kim told Adweek,” Communities are one of the most meaningful parts of Facebook. Over 1.8 million people turn to Facebook groups each month to share interests. She added…
Facebook said Friday that it is extending shopping tools to groups and beginning to test live shopping options for creators. Vice president of product management Yulie Kwon Kim told Adweek,” Communities are one of the most meaningful parts of Facebook. Over 1.8 million people turn to Facebook groups each month to share interests. She added…