Eli Lilly Awards U.S. Media Business to Publicis Groupe’s Zenith

Pharmaceutical giant Eli Lilly has awarded its U.S. media business to Publicis Groupe’s Zenith, after a review process that began in June and was managed by MediaLink. The review initially included Omnicom’s OMD, WPP’s Mindshare, and Dentsu. This is the latest in a streak of big account wins for Publicis Groupe. Earlier this month Meta…
Pharmaceutical giant Eli Lilly has awarded its U.S. media business to Publicis Groupe’s Zenith, after a review process that began in June and was managed by MediaLink. The review initially included Omnicom’s OMD, WPP’s Mindshare, and Dentsu. This is the latest in a streak of big account wins for Publicis Groupe. Earlier this month Meta…