Discovery Joins OpenAP as Minority Owner

OpenAP is opening itself up to a new co-owner. Discovery has joined the advanced TV advertising company as a minority owner in the joint venture, alongside Fox, NBCUniversal and ViacomCBS. As part of the deal, two of Discovery’s top ad sales execs will join OpenAP’s board of directors: Jon Steinlauf, chief U.S. advertising sales officer,…
OpenAP is opening itself up to a new co-owner. Discovery has joined the advanced TV advertising company as a minority owner in the joint venture, alongside Fox, NBCUniversal and ViacomCBS. As part of the deal, two of Discovery’s top ad sales execs will join OpenAP’s board of directors: Jon Steinlauf, chief U.S. advertising sales officer,…