CMOs Sign Up to WFA’s Global Sustainability Pledge as Earth Day Draws Near

With Earth Day around the corner, marketers from some of the world’s largest brands including Unilever, Reckitt, Diageo and Mastercard have signed up to take the lead in ensuring their companies help tackle climate change. The World Federation of Marketers (WFA) has created the “Planet Pledge,” in which marketers commit to lead their brands’ response…
With Earth Day around the corner, marketers from some of the world’s largest brands including Unilever, Reckitt, Diageo and Mastercard have signed up to take the lead in ensuring their companies help tackle climate change. The World Federation of Marketers (WFA) has created the “Planet Pledge,” in which marketers commit to lead their brands’ response…