A Beauty Brand and a Woman-Owned Agency Are Targeting Your Negative Self-Talk

Nineteen times a day, or more than once every waking hour–that’s how often consumers talk negatively about themselves according to a Tula Skincare study. In a space that has historically capitalized on insecurity, the brand is establishing itself as an industry champion for self-love. “The way the beauty industry approaches marketing is clearly fueling that…
Nineteen times a day, or more than once every waking hour–that’s how often consumers talk negatively about themselves according to a Tula Skincare study. In a space that has historically capitalized on insecurity, the brand is establishing itself as an industry champion for self-love. “The way the beauty industry approaches marketing is clearly fueling that…